MINID is specialized in developing products for children. Children have totally different customs and needs then the adult consumer. In fact, in every childhood age group children have their own customs, needs and points for attention; they have their own ergonomic measurements.

If we add the fact that children are continuously in a new and different stage of developing, it is sure that developing products for children often needs a different approach then developing consumer products. This is why designing products for children needs a lot of commitment and is so interesting and a lot fun.

Designing products for children brings an extra dimension to the design process.